LGKG - Marketing Plan

Digital Marketing Strategy

This proposal outlines a targeted digital marketing strategy designed to elevate LGKG.com above large, impersonal competitors by emphasizing your core message: "You're not just a case number. We put the personal back in personal injury law."

Challenges

Key obstacles to overcome in the current digital landscape.

Losing Ground to Big Firms

Large, volume-focused firms like Edgar Snyder are capturing market share with massive ad budgets, making it hard to stand out.

Communicating a Key Differentiator

Your firm's greatest strength is its personal approach, but this message gets lost without a clear, consistent marketing strategy.

Lack of Targeted Lead Flow

Without a focused digital strategy, lead generation can be inconsistent and not targeted to your most valuable practice areas.

Proposed Solution

Y Associates will implement a multi-channel digital marketing strategy to build your brand, drive targeted leads, and establish a powerful referral network.

Website & Content Strategy

Establish authority with in-depth pages for each specialty.

Google Ads Strategy

Capture local, high-intent searches in your key practice areas.

LinkedIn + AI for Referrals

Build a powerful referral network with key local professionals.

Our Services and proposed investment

Explore our full suite of digital marketing solutions.

Schedule a Call

Let's discuss how to put this plan into action.

Why Y Associates?

Who we are, our mission, and why we're the right partner.

Client Testimonials

See what our clients have to say about our work.

Expected Outcomes

The measurable results we aim to achieve with this strategic plan.

Increased Market Share

Capture high-quality leads in Beaver & N. Allegheny counties that would otherwise go to larger, impersonal firms.

Enhanced Brand Authority

Solidify your reputation as the premier 'personal' personal injury firm, leveraging your legal leadership and client testimonials.

Sustainable Referral Network

Build a consistent, long-term stream of referrals from a network of trusted local professionals.

Improved ROI on Marketing

A focused, data-driven approach ensures every marketing dollar is spent effectively to achieve measurable business goals.